Classerly.com

Instructional Design

Learning that works beyond the screen.

Classerly designs rigorous, accessible learning experiences that help people understand complex ideas, practise meaningful skills, and apply what they learn.

Explore our services ↓
From need to impact
01Understand the learner→
02Design the experience→
03Build and test→
04Measure and improve✓
What We Do

More than presenting information.

Instructional design is the deliberate process of turning knowledge into an experience that supports learning. It begins with the people who need to learn: what they already know, what they need to do, and what may stand in their way.

From there, we align outcomes, content, practice, assessment, technology, and feedback. The result is learning that is clear and engaging, but also purposeful—because every element helps the learner move toward real capability.

Good learning design does not ask, “What content should we put online?” It asks, “What should learners be able to understand and do?”

Services

Designed as one connected system.

Choose support for one part of a project or bring the entire learning experience together—from initial analysis to launch and evaluation.

02

Interactive E-Learning

Scenario-based modules, simulations, cases, multimedia, microlearning, and activities that invite learners to think and act.

03

Assessment Design

Authentic assessments, rubrics, pretests, knowledge checks, question banks, and feedback aligned with the intended learning.

04

LMS Development & Support

Course setup, content organization, templates, navigation, accessibility, migration, troubleshooting, reporting, and platform consultation.

05

Learning Strategy & Consultation

Needs analysis, performance-gap analysis, learning roadmaps, faculty and subject-matter expert collaboration, evaluation, and change support.

06

Open Education

Pressbooks development, accessible OER, adaptation, interactive additions, instructor resources, and complete course ecosystems.

Our Process

Structured, collaborative, and practical.

A flexible five-stage process keeps the work aligned with learner needs, project goals, and the realities of implementation.

01

Analyze

Clarify the audience, performance need, learning environment, constraints, available content, and definition of success.

02

Design

Map outcomes to content, practice, assessment, media, structure, and the learner’s path through the experience.

03

Develop

Create the content, interactions, visuals, activities, resources, and assessments through collaborative review cycles.

04

Implement

Build in the selected environment, test the learner journey, resolve friction, and support a confident launch.

05

Evaluate

Review learner evidence and stakeholder feedback, then refine the experience for clarity, accessibility, and impact.

Platforms & Tools

Built for the environment learners actually use.

Platform knowledge is paired with instructional judgment. The tool serves the learning—not the other way around.

MoodleAdvanced course and LMS development
CanvasStructured online learning
D2L BrightspaceCourse design and delivery
BlackboardDigital learning environments
Articulate & CaptivateInteractive e-learning modules
Pressbooks & H5POpen and interactive learning

Roger Batchelor

Educator · Researcher · Instructional Designer

MEd Curriculum & PedagogyPhD Candidate, OISEMBAMODJDCTDP
Why Classerly

Academic depth meets practical experience.

Classerly brings together higher education, workplace learning, organizational development, technology, and more than 25 years of teaching and leadership experience.

✓Learning grounded in evidence, clear outcomes, and authentic application
✓Experience collaborating with faculty, experts, institutions, and organizations
✓Accessible, learner-centred design across academic and workplace settings
✓Content expertise spanning business, law, human resources, and education
What Good Design Delivers

Clearer learning. Stronger application.

Success is not measured by how much content is published, but by whether learners can navigate, understand, practise, and use it.

ClarityA visible path through complex ideas
EngagementMeaningful activity rather than decoration
AccessibilityFewer unnecessary barriers to learning
TransferKnowledge connected to real decisions
Let’s Collaborate

Turn your content into a learning experience.

Discuss your project →